Human Resources

4 ways to kickstart a career in sales

Getting your foot in the door at a company as a salesperson can open up a world of opportunities. Here a few things to know that will help you excel, no matter what it is you’re selling.

Knowledge is power

Whatever you’re selling, from food at the latest trendy eatery to cellphones or building materials, the more you know about products you’re hawking the easier it will be for you to close the deal with customers. The more complex the product you’re selling, the more time you should spend researching its pros and cons compared to the competition.

Service first

If your clients are frequent or repeat customers, take the time to learn about their likes and dislikes, and about them personally. Understanding their pain points will help you direct them to the best products or services that your company offers, and building a rapport – “How did your daughter do in her hockey tournament?” – will have them seeking you out for their next purchase.

Be a team player

With a commission-based sales job, it can feel like your co-workers are the competition. But a hostile work environment is a sure-fire route to failure. Colleagues can help fill in any knowledge gaps about product features and support each other in closing the deal. Lift each other up to reap greater rewards.

Talk the talk

Clear communication skills are the most essential expertise to have in any sales role. If you’re a shy introvert, you might find it challenging to communicate with strangers, particularly if you’re trying to get them to spend their hard-earned money. That said, some sales experience might be just what you need to come out of your shell. Check out national retailers for a way to get your foot in the door.